Every marketing campaign requires an effective strategy, which can be formulated by mastering a range of marketing knowledge and skills. For a successful marketing operation you may not only need to upskill yourself, but your team members as well. The success of your products and services not only depends on how good they are but also on your ability to market and sell them. For staying in any business, you need to know how to sell yourself, your ideas or your innovation. Sales and marketing skills are very easy to grasp and can be learned by anyone.